What is the best way to build up an online mailing list? Are you better using a subscription service such as Get Response or Aweber or it just a simple to by and install your own piece of software?

The idea of auto responder software is that it is automatic, however having to set it up yourself my take a great deal of time. The software itself may not carry the protection you need in the event that you get a serious spamming complaint made against you.

In using one of the email marketing services you can free up so much time – their point and click set up means that in no time at all you form can be online. I have found that the prices are nowhere near as prohibitive as you might expect for a service that does almost everything for you.

As a beginner it is easy to be seduced by a low one off payment and all the promises in the world. The reality is that sometimes you get what you pay for. However by paying comparatively a little more a quick and easy pre-set up service could be at your disposal.

If you have several websites or mailing lists then services such as aweber or get response will allow you to manage them all from a single log in. Whereas auto responder software would need to be installed on each individual website making life a lot more complicated for you.

Auto responder software often doesn’t have the ability to track ip addresses making it very difficult for you to prove that the person did sign up to receive your emails in the event of a spam complaint against you.

The top email marketing services are so cheap and speedy to set uo that I would never waste so much time setting up one of the autoresponder software programmes.