Web site is a business where you are – it’s like the headquarter of an offline company. Therefore, it is important to practice the principles of good design to make sure your site reaches the number of visitors and sells to as many people as possible.

Make sure you have clear directions on the navigation of your website. Navigation menu should be uncluttered and concise so that visitors know how to navigate on your website without confusion.

Try to reducing the number of images on your website. They make your site load very slowly and more often than not they are not necessary. If you think there are important images on the site, make sure you optimize use an image editing program, so they have a minimum file size.

You remain in long paragraphs of text that makes sense. If the paragraph is too long, you have to separate into separate paragraphs so that text block will not be too large. This is important because a block of text that is too large will deter visitors from reading your content.

Make sure your web site to the appropriate standard in www.w3.org and make sure they are cross-browser compatible. If your website looks great in Internet Explorer but breaks horribly in Firefox and Opera, you will lose out on many potential visitors.

Avoid using scripting languages on your site, unless  really needed. Using scripting languages to handle or manipulate data, not to create visual effects on your website. Heavy scripts will slow down the loading site and even crash some browsers. In addition, the script is not supported in all browsers, so some visitors might miss important information.

Use CSS style to the page content as it saves a lot of styling all elements on your website as well.